T-Mobile UK SEO Audit

Well, I've had this internal document on my desk for a few years, and it's kinda heavy - and certainly not pertinent enough any more to cause damage. So, here's a high-grade commercial SEO Audit, worth somewhere around 1500GBP at the time of production. Enjoy.

T-Mobile UK SEO Audit

I suppose the most shocking thing here is the quality of the site - thankfully it's improved since then - it's really incomprehensible that a company of this proportion failed so epically. Or, well, not.

You might like to take this audit and use it as a framework for your own; some things are well out of date, there are factual errors, and typos, but the formatting works, and the principles are still the same. Let me know what works for you!